September 19, 2013

KARL LAGERFELD: merging digital and retail is a priceless treasure…

Posted by

Luc Malcorps

… but living the unique digital experience in the heart of the creator’s universe wins awards all the same!

 

The future of digital retail by KARL LAGERFELD & Emakina wins
THE GRAND PRIX STRATÉGIES AMAURY MEDIAS DU LUXE 2013
in the category ‘Commercial Architecture & Outlet’.

 

KARL_Congratulations

 

The new concept store  also receives high praise in the press…

 

“A new temple of digital fashion” – VOGUE

“The most exciting part of this new opening is that the store will also double as a virtual window to KARL LAGERFELD himself” – TREND HUNTER

“New KARL LAGERFELD shop once again brings together fashion and high-tech” – HUFFINGTON POST

“The good News that will warm our winter” – GRAZIA

“KARL LAGERFELD creates his version of the Apple store” – PSFK

“We push the door of the shop to rhyme Mode and Digital … by KARL” – MADAME FIGARO

 

Discover the award winning connected world of KARL LAGERFELD :

 

And welcome in the digital world of KARL LAGERFELD!

Welcome_to_Karl_Lagerfeld_Stores

 

 

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